500px PARTNERS WITH SHESTOCK TO EXPAND BOUNDARIES, OFFER FRESH APPROACH TO FEMALE PORTRAYAL IN STOCK PHOTOGRAPHY

February 12, 2015

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500px collaboration with Shestock gives female photographers new distribution channels for showcasing women-centric images of everyday life

Lab technician in laboratory putting on rubber gloves

 

 

 

500px, the premier photo community for discovering, sharing, buying and selling the highest quality photography, announced today a partnership with Shestock to diversify the stereotypical use of female images in stock photography. The collaboration opens up expanded visibility for Shestock’s unique portrayal of women in everyday life.

The images of everyday women are taken exclusively by Shestock’s female photographer base. The women-centric foundation helps equalize the representation of females in the photography industry.

“500px opens up new doors for the best talent across all photography segments,” said Evgeny Tchebotarev of 500px. “Female-centric images and women photographers previously have been under-represented in the creative world. Partnering with Shestock enables us to introduce authentic images of women that represent real life to the 50 million users in the 500px community.”

With the new partnership 500px and Shestock are bringing 130 new female photographers to the 500px community. The Shestock images in the 500px library include top photographers such as Diana Mulvihill, Barbara Peacock and Leah Fasten. The images include women in the workplace, with families, and in educational environments. The images can be viewed at 500px.com/shestock.

“We’re thrilled to work with 500px to breakdown stereotypes of women portrayed in typical stock photos,” said Karen Beard, Shestock founder. “The combination of the strong female-centric images from Shestock photographers with the engaged 500px community will help break down gender barriers across the photography, advertising and marketing industry.”